by Brian Stachurski | Oct 17, 2018 | Client Attraction
Spending time with the most important people in your business is the key to driving qualified, excited buyers to your business. See how we used “strategic mingling” to capture the imagination of a cold email list and turn it into a revenue-generating...
by Brian Stachurski | Jun 28, 2018 | Client Attraction, Marketing
If you’re not working to jolt your prospects awake and give them a reason to keep listening, times will be harder than they need to be. Let me show you what I mean with a Tale from the DMV… I recently had the good fortune of standing in line at the DMV....
by Brian Stachurski | Jun 21, 2018 | Client Attraction
When the mall lights flickered and shut off and the only light in the darkened Starbucks came from my laptop, I knew something was afoot. Most customers filed out of the shop, and people in the mall started panicking and running hither and thither. I’ve never...
by Brian Stachurski | Jun 16, 2018 | Client Attraction, Marketing
Sometimes the best guide to what you want (in our case, sales) is observing real-world blunders and just doing the opposite. Take my weekend jaunt to a restaurant in-between mall-torture with the ladies in my life. Noticed the deranged (and creative) road...
by Brian Stachurski | Jun 1, 2018 | Client Attraction, Copywriting
Prius Drivers Are Rude, Soulless, and Have No Style… But They Have Much to Teach Us I was driving home when this Prius cut in front of me… (Don’t be shocked… I’m told that Prius drivers are some of the rudest on the road.) Instead of...
by Brian Stachurski | May 22, 2018 | Client Attraction
When we moved from Seattle to the Nashville area, it was like moving from an oasis of great food options to a desert prison serving three kinds of food… Fried and crispy Fried and greazy Fried crispy grease This was 1st-world suffering at its worst. And the food...
